The company Crunchy Freeze, specializing in the production of freeze-dried cat food, approached our agency with the goal of creating a unique product logo and package design for their food.
Logo and packaging design proposal:
We created a unique logo for Crunchy Freeze that is neutral, allowing it to be used for other products, such as dog food, if the client decides to expand the product range in the future. For the packaging, we designed a cat pictogram to precisely convey the essence of the product. In addition to the design itself, we paid extra attention to the selection of paper and the printing technology for the packaging. The chosen materials and technologies were carefully selected to ensure the product stands out in the market environment among competing products. The aim was to achieve maximum visual impact and attractiveness for potential customers.