Ekvivalent

Naming, Brand identity, Web development, Marketing concept

Ekvivalent

Helping companies when their owners find themselves in a deadlock.

The client tried to come up with a name for the company with a competing studio, but it didn’t work out even after six months. In addition to the name, which should relate to the client’s activities, the crucial problem that needed to be solved was the available .cz domain, which is quite limiting in terms of word selection nowadays. Our solution “Ekvivalent” is a name that symbolizes a situation where a dispute resolution brings equal value to all parties involved, and the domain was available. The rest was easy.

Implemented: Naming – company name with free cz and com domain, logo, CI, corporate profile, website, copywriting, marketing concept.

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How does our design
process work?

We get to know your product, your target market and all relevant factors.
Whether it is packaging, branding, a website or marketing materials, we make sure we understand your goals, audience and the context in which your brand operates.

We start brainstorming and sketching ideas, turning them into design concepts.
This can include packaging, logos, visual identity, website layouts or marketing assets.
We then present these concepts to you for feedback.

We incorporate your feedback, fine-tune the design details and prepare the final deliverables such as print-ready files, web-ready graphics or complete brand guidelines.